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ARMOR HAS APPOINTED A FORMER HP DIRECTOR TO ACCELARATE THE GROWTH OF ITS CARTRIDGE BUSINESS

ARMOR has appointed a former HP director to accelerate the growth of its laser and inkjet cartridge business

Gerwald VAN DER GIJP has joined ARMOR as Business Unit Director of ARMOR Office Printing Corporate, dedicated to Laser and Ink Jet printer cartridges for businesses.

"This appointment demonstrates ARMOR's continued commitment to its growth strategy with the launch of the new OWA offer, the first French printing solution that is part of the circular economy " comments Hubert de BOISREDON, ARMOR's Chairman & Chief Executive ‎Officer.

Coming from a family of Dutch entrepreneurs, Gerwald VAN DER GIJP spent fifteen years working for the Hewlett Packard International Group, particularly within the Personal Systems Group. After beginning his career in finance, he rapidly moved on to marketing and sales management positions, before holding various general management functions. In 2011,

 he was appointed Director of the PC Business Unit for the European, Middle-East and African division (EMEA).gerwald van der gijp 10781 1Gerwald VAN DER GIJP decided to join ARMOR to support the development of the Laser and Ink Jet cartridge business. "After an enriching experience spanning 20 years within a large group, I wanted to dedicate myself to a smaller company with high-growth potential. At ARMOR, there is a strong entrepreneurial spirit: a real capacity to innovate, a customer focused mind-set and a desire to invest !" explains Gerwald VAN DER GIJP.


With Gerwald VAN DER GIJP's recognised experience and expertise in IT sales and distribution channels, further impetus is added to ARMOR's strategy in terms of access to new markets and distribution channels, with the objective of developing the group's presence in Germany, the United Kingdom, and Northern Europe as well as Africa and the Middle East.
 
 
 
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